NewsReportStartups

Kenyan start-up MarketForce 360 secures $350,000 in seed investment

1 Mins read

MarketForce 360, a start-up under Mesozi Group closed a USD 350,000 seed investment this week from Viktoria Business Angels Network(VBAN), alongside Growing Africa Capital and global VCs, the company announced on its website.  

The investment comes at a time when the company intends on maximizing its recent momentum by enhancing the product to unlock new revenue streams and build the team’s capacity in East Africa. 

We are focused on supporting our clients to sell more during this difficult time and plan to raise additional capital within the year to support our efforts.

Tesh Mbaabu, Co-Founder and CEO of MarketForce 360

MarketForce 360 enables consumer brands to optimize how they deliver essential goods and services to retailers and consumers by bridging the information gap in last mile distribution, while maximizing efficiency across the sales and distribution value chain.

The startup then aggregates the data collected in the field and presents it through live web dashboards, where manufacturers, distributors and service providers are able to easily and effectively monitor and analyze their distribution channels; enabling them to estimate demand and tailor their sales, distribution and marketing efforts based on real-time market trends and consumer purchasing habits. 

Related posts
NewsSocial media

Whatsapp introduces voice and video calls on its desktop-based app

1 Mins read
WhatsApp has announced that it has officially rolled out voice and video calling for its desktop-based app on Windows PC and Mac. According to…
BusinessE-CommerceFeaturedNews

Jumia expands its online food delivery service to Egypt

1 Mins read
Jumia Technologies AG is expanding its online food delivery to Egypt as the e-commerce giant seeks to grow beyond its main market…
FeaturedFintechNewsTelecom

Somalia issues country’s first Mobile Money license to Hormuud Telecom

1 Mins read
The Central Bank of Somalia has issued the first Mobile Money license to the country’s largest telecommunications provider, Hormuud Telecom as the…
Get a bi-weekly digest newsletter

Get the top stories directly in your email weekly.

Leave a Reply

Your email address will not be published. Required fields are marked *